SMS Policy

RILA SMS TERMS AND CONDITIONS

Last Updated: August 24, 2026

1. ABOUT OUR TEXT MESSAGE PROGRAMS

BJE Equity LLC d/b/a Rila ("Rila," "we," "us," or "our") operates two separate text message programs. They are independent of one another, use different phone numbers, and you may participate in one without the other.

1.1 Rila account & order alerts – Transactional

Messages related to your account and your orders. These may include order confirmations, payment and billing notices, shipping and delivery updates, subscription renewal reminders, cancellation confirmations, and notices about your account or the status of your service.

• Message frequency: Varies based on your account and order activity.

1.2 Rila Offers & Updates – Marketing

Promotional and informational messages, including offers, product news, program updates, and reminders about items left in your cart.

• Message frequency: Up to 8 messages per month.

1.3 Messages From Your Healthcare Provider

Separately from our programs, the independent licensed healthcare providers and professional entities that deliver your clinical care (the "Provider Groups"), and the platform they use, may send you text messages relating to your care. Those messages are sent by the Provider Groups and their service providers, not by Rila, and are governed by their own notices and consents. Opting out of a Rila program does not opt you out of messages from the Provider Groups, and we are not responsible for messages they send.

2. CONSENT

The two programs work differently. Please read both.

2.1 Transactional Messages – You Opt In by Providing Your Mobile Number

When you provide your mobile number in connection with creating an account or placing an order, you consent to receive transactional text messages from Rila relating to that account and those orders—the messages described in Section 1.1. These messages are part of the service you asked us to provide. They tell you when your order is confirmed, when it ships, when your subscription is about to renew, and when there is an issue with your payment or account.

You may opt out of transactional messages at any time (see Section 4). We will honor that request. Opting out does not cancel your subscription.

Opting out of text messages does not stop the notices we are required to send you. Renewal reminders, billing notices, order confirmations, and other required communications are sent by email, and text messages are an additional convenience rather than the primary way we notify you. If you opt out of transactional texts, you will continue to receive these notices by email at the address associated with your account. Please keep your email address current. Because email is how we deliver required notices, it is important that the address on your account is one you monitor. You can update it in your account or by emailing us.

2.2 Marketing Messages – You Opt In Separately, by Choice

We will not send you marketing or promotional text messages unless you separately and affirmatively agree to receive them by checking the marketing consent box presented at checkout. The box is not pre-checked, and you may complete your purchase without checking it.

2.3 Marketing Consent Is Not a Condition of Purchase

You are not required to agree to receive marketing text messages in order to purchase any product or receive any service from Rila. Agreeing to receive marketing messages is entirely optional, and declining has no effect on your account, your pricing, or the care you receive.

2.4 You Must Be Authorized to Use the Number

By providing a mobile number, you represent that:

• You are the subscriber to that mobile number, or the customary user with authority to consent on the account holder's behalf;

• You are at least 18 years old; and

• You will notify us if you stop using that number, so we do not send messages to someone who did not consent.

2.5 Confirmation Message

After you opt in to a program, you will receive a confirmation text identifying the program, stating the message frequency, and explaining how to opt out and get help.

2.6 Automated Messages

Messages may be sent using an automatic telephone dialing system or similar technology.

3. COST

Message and data rates may apply. Rila does not charge for these messages, but your mobile carrier may charge you for sending or receiving them depending on your plan. Contact your carrier with questions about your plan.

4. HOW TO OPT OUT

4.1 Opt-Out Keywords

You may opt out at any time by replying with any of the following keywords to a message from that program:

STOP, STOPALL, UNSUBSCRIBE, END, QUIT, CANCEL, REVOKE, OPTOUT

You may also opt out by emailing team@joinrila.com with the subject line "SMS Opt-Out," or by telling us through any other reasonable method.

4.2 What Happens When You Opt Out

You will receive a single confirmation message, after which you will receive no further messages from that program.

• Opting out of our marketing program does not stop transactional messages about your account and orders, which come from a different number and a different program.

• Opting out of our transactional program will also stop marketing messages, because we treat that as a request to stop all text messages from Rila.

• Opting out of text messages does not cancel your subscription, and does not stop email or other communications. To cancel your subscription, see our Terms of Service.

4.3 Rejoining

If you opt out and later want to receive messages again, reply START or UNSTOP, or opt in again through your account or at checkout.

5. HOW TO GET HELP

Reply HELP to any message for information about the program, or email us at team@joinrila.com.

6. CARRIERS AND DELIVERY

Carriers are not liable for delayed or undelivered messages.

Message delivery depends on your carrier's network and your device. Not all mobile devices or carriers are supported, and we cannot guarantee that every message will be delivered.

We may change the phone number a program sends from. If we do, messages will continue to identify Rila as the sender.

7. PRIVACY AND MESSAGE CONTENT

7.1 No Health Information in Our Messages

Our text messages do not contain medical or health information. We do not include diagnoses, medication names, treatment details, or clinical information in our messages. Messages about orders refer to your order generally, not to any specific medication.

7.2 Text Messages Are Not Secure

Text messages are not encrypted and may be intercepted or read by anyone with access to your device. Do not send us health information, medical questions, or other sensitive information by text. Use the secure messaging function in your patient portal to communicate with your provider.

7.3 How We Use Your Number

We use your mobile number to operate the programs described above. We do not sell your mobile number, and we do not share it with third parties for their own marketing purposes. Mobile information is shared only with service providers that help us deliver messages on our behalf, and they may not use it for any other purpose.

For full details, see our Privacy Policy and Consumer Health Data Privacy Policy.

8. CHANGES TO THESE TERMS

We may update these SMS Terms. We will revise the "Last Updated" date above, and where required by law we will obtain your consent before making a change that materially affects the messages you receive.

9. RELATIONSHIP TO OUR OTHER TERMS

These SMS Terms supplement our Terms of Service and Privacy Policy. If there is a conflict between these SMS Terms and the Terms of Service regarding text messaging, these SMS Terms control.

10. CONTACT US

BJE Equity LLC d/b/a Rila

Email: team@joinrila.com